Good Living Only Founder Jess Jackson on Beauty, Wellness and Bio-Cellulose Masks
Last updated 29 June 2026 · 7 min read
Starting a small business in the beauty world takes vision, courage and a lot of heart. For Jess Jackson, founder of Good Living Only, beauty was never meant to be just another step in a routine. It was always about creating a mindful moment.
Based in Bondi, Good Living Only is an Australian beauty wellness brand that blends skincare with self-care. The brand is best known for its bio-cellulose sheet masks made from biodegradable coconut-derived fibres, with each mask designed to support skin hydration while encouraging a slower, more intentional ritual.
This founder spotlight explores Jess’s wellness-led approach to building a beauty brand, why Good Living Only belongs on VAMS Beauty and how bio-cellulose masks bring together skin health, sustainability and mindfulness.
KEY TAKEAWAYS
- Good Living Only is an Australian beauty wellness brand founded by Jess Jackson.
- The brand combines bio-cellulose sheet masks with guided meditation for a more mindful skincare ritual.
- Its masks are made from biodegradable bio-cellulose derived from coconut fibres.
- Good Living Only reflects the growing connection between beauty, wellness, sustainability and self-care.
- VAMS Beauty stocks Good Living Only because the brand aligns with conscious beauty, Australian innovation and skin-supportive rituals.
QUICK ANSWER
Good Living Only is an Australian beauty wellness brand founded by Jess Jackson in Bondi. The brand creates bio-cellulose sheet masks made from biodegradable coconut-derived fibres and pairs each mask with a guided meditation. The result is skincare designed to support hydration, glow and a calmer self-care moment.
In this article
Meet Jess Jackson, Founder of Good Living Only
Jess Jackson founded Good Living Only with a clear intention: to create skincare that supports both skin and state of mind. In a beauty industry that often moves fast, Good Living Only invites people to slow down, apply a mask and take a moment to breathe.
Jess’s approach reflects the growing demand for Australian-made skincare that feels eco-conscious, thoughtful and wellness-led. Her brand brings together biodegradable materials, cruelty-free formulations and guided meditation, creating a masking ritual that feels more holistic than a standard sheet mask.
Meet Jess Jackson, founder of Good Living Only.
Self-Care as a Pillar of Success
For Jess, self-care is not something that sits outside of work. It supports it. Her mornings are intentionally built around mindful moments, meditation and clear goals, creating the grounding she needs to lead a growing beauty brand.
This mindset is part of what makes Good Living Only feel different. The products are not just about what they do on the skin. They are also about how they make you pause. In a world where beauty routines can become rushed, Jess has created a brand that turns masking into a small ritual of calm.
VAMS BEAUTY NOTE
We love Good Living Only because it reminds us that skincare can be more than product application. It can be a tiny pocket of restoration in your day.
Staying True to Clean Beauty and Sustainability Principles
Good Living Only aligns with the values many VAMS Beauty customers look for: Australian-made skincare, cruelty-free formulations, thoughtful ingredients and more sustainable materials.
The brand’s bio-cellulose masks are made from biodegradable bio-cellulose, a natural fibre derived from coconuts. This gives the masks their second-skin feel while supporting a more conscious alternative to some traditional synthetic sheet mask materials.
The packaging is designed with recyclability in mind, and the brand’s broader philosophy reflects a simple idea: beauty can feel good without being disconnected from the planet.
Jess’s Advice for Aspiring Wellness-Focused Entrepreneurs
Jess’s advice to anyone starting in beauty is simple and powerful: start before you’re ready.
Her journey highlights the importance of moving through fear, building a committed audience and choosing partners who understand your values. For a wellness-focused brand, that alignment matters. Customers can feel when a brand has been built from a real philosophy rather than a trend.
Good Living Only shows how a small Australian beauty brand can build trust by staying close to its values: self-care, sustainability, mindfulness and products that support both the skin and the person using them.
About Good Living Only’s Bio-Cellulose Masks
Good Living Only’s bio-cellulose masks are made from biodegradable bio-cellulose, a natural fibre made from coconuts. The material adheres to the skin like a second skin, helping the serum sit closely on the face for a more effective masking experience.
Each mask is infused with skin-loving ingredients such as collagen, hyaluronic acid, niacinamide and Australian Kakadu Plum, depending on the formula. The range is designed to support hydration, brightness, skin comfort and a moment of calm.
Why bio-cellulose feels different
- Second-skin fit: the mask hugs the face more closely than many traditional sheet masks.
- Serum contact: the material helps keep the formula in contact with the skin.
- Cooling comfort: bio-cellulose can feel refreshing and soothing on the skin.
- Biodegradable material: the coconut-derived fibre supports the brand’s sustainability story.
- Mindful ritual: each mask includes a QR code linking to guided meditation.
RELATED GUIDE
Want the full science-backed breakdown? Read our guide to bio-cellulose masks vs regular sheet masks.
The VAMS Beauty Edit
If you want to try Good Living Only, start with the mask that matches your skin mood.
Shop Good Living Only at VAMS Beauty
Follow Jess’s Journey
You can follow Jess Jackson and Good Living Only on Instagram for more behind-the-scenes moments, skincare rituals and wellness-led beauty inspiration.
Frequently Asked Questions
Who founded Good Living Only?
Good Living Only was founded by Jess Jackson, who created the brand around beauty, wellness, mindfulness and bio-cellulose sheet masks.
Where is Good Living Only based?
Good Living Only is an Australian beauty wellness brand based in Bondi.
What is Good Living Only known for?
The brand is known for bio-cellulose sheet masks made from biodegradable coconut-derived fibres, paired with guided meditation for a mindful skincare ritual.
Are Good Living Only masks biodegradable?
The brand’s masks are made from biodegradable bio-cellulose derived from coconuts.
What makes Good Living Only different?
Good Living Only combines skincare with mindfulness. Each mask includes a QR code that links to a guided meditation, turning masking into a self-care ritual.
Where can I buy Good Living Only?
You can shop selected Good Living Only bio-cellulose sheet masks at VAMS Beauty.
Explore more: shop Good Living Only, facial masks and Australian skincare at VAMS Beauty.
Read more on The VAMS Edit: Bio-Cellulose Masks vs Sheet Masks, What Do Face Masks Do for Skin? and Natural Skincare Hero: The Rise of Kakadu Plum in Australian Beauty.
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